Wednesday, November 27, 2019

Free Essays on Labour Governments In The 1960’s And 1970’s.

Labour Governments In The 1960’s And 1970’s Were Widely Seen As Failing To Fulfill Labour Party Aims And Aspirations. How Far Was This True And, If So, Why? Answered With Reference To The 1964-70 Government The Labour government between 1964 and 1970 has been accused of failing to fulfill the aims and aspirations of the Labour party. Whether this accusation was justified relies heavily on how many difficulties Labour caused for themselves whilst in power, and how many they inherited from their Conservative predecessors. Their overly optimistic aims combined with an emphasis on planning (rather than action) is what they have been mainly criticized for, but the disastrous state of the economy that they were unexpectedly faced with also caused them many problems. Labour’s programme in 1964 was: (1) the active management of the economy using the instruments of fiscal policy, indicative planning and prices and incomes policy to accelerate economic growth, foster the planned and equitable rise of incomes and maintain full employment (2) the enhancement of social justice and equality via a more progressive tax system and expanded public programmes on health, housing, personal social services and education to be financed mainly by the increments of faster economic growth Wilson’s election manifesto in 1964 focused heavily on economic planning as a solution to Britain’s ailing economy. By the late 1950’s the economy was under increasing pressure from abroad as it became apparent that it was in relative decline compared with the faster growing economies of Germany, France and the rest of Western Europe. Sterling became particularly vulnerable after it was made fully convertible in 1958 so the government had less room for maneuver. Labour began to focus all their policies on defending the pound, as they viewed devaluation as the ultimate defeat and humiliation for Britain. However, the concentration on ‘planning’ ... Free Essays on Labour Governments In The 1960’s And 1970’s. Free Essays on Labour Governments In The 1960’s And 1970’s. Labour Governments In The 1960’s And 1970’s Were Widely Seen As Failing To Fulfill Labour Party Aims And Aspirations. How Far Was This True And, If So, Why? Answered With Reference To The 1964-70 Government The Labour government between 1964 and 1970 has been accused of failing to fulfill the aims and aspirations of the Labour party. Whether this accusation was justified relies heavily on how many difficulties Labour caused for themselves whilst in power, and how many they inherited from their Conservative predecessors. Their overly optimistic aims combined with an emphasis on planning (rather than action) is what they have been mainly criticized for, but the disastrous state of the economy that they were unexpectedly faced with also caused them many problems. Labour’s programme in 1964 was: (1) the active management of the economy using the instruments of fiscal policy, indicative planning and prices and incomes policy to accelerate economic growth, foster the planned and equitable rise of incomes and maintain full employment (2) the enhancement of social justice and equality via a more progressive tax system and expanded public programmes on health, housing, personal social services and education to be financed mainly by the increments of faster economic growth Wilson’s election manifesto in 1964 focused heavily on economic planning as a solution to Britain’s ailing economy. By the late 1950’s the economy was under increasing pressure from abroad as it became apparent that it was in relative decline compared with the faster growing economies of Germany, France and the rest of Western Europe. Sterling became particularly vulnerable after it was made fully convertible in 1958 so the government had less room for maneuver. Labour began to focus all their policies on defending the pound, as they viewed devaluation as the ultimate defeat and humiliation for Britain. However, the concentration on ‘planning’ ...

Saturday, November 23, 2019

Civil War Turning Points essays

Civil War Turning Points essays (A discussion of the turning points and major events) In this paper I shall discuss four points concerning the civil war in detail. The first issue addressed will be Professor McPhersons arguments in the text Ordeal by Fire and whether Antietam and Emancipation, Gettysburg, Vicksburg, and Chattanooga, represent the three critical turning points in the Civil War. Second, I will rank the three points from greatest to least in terms of their importance on the Civil War. Third, I will add a fourth event I feel was significant to the turning of the war. The Union and Confederate Armies met at Antietam Creek near Sharpsburg, Maryland, on September 17, 1862, in the bloodiest single day of the war: more than 4,000 died on both sides and 18,000 were wounded. McClellan failed to break Lee's lines or press the attack, and Lee was able to retreat across the Potomac with his army intact. The professor suggests that this may have been the major turning point in the Civil War. I would have to agree, had the confederates been successful in this battle it is quite possible the European nation would have become involved in the war. The European nations had a special interest in the war from a financial point, since Most of the European nation and the south where dependent on the trade of cotton. Mediation would have been a most plausible interceding by Great Britain or France. The Confederates where hoping for financial or military support, but I do not think that Great Britain was willing to come back to North America and fight another war. Lee had suffered his first defeat, this would not have been so important if it where not for the numbers of casualties the South suffered in this battle. Had they been able to fall back with minimal losses, they may have been able to regroup into a more offensive position and continue the quest to Washington. McClellan, being the eternal idiot, failed to literally win the war on this day. By his choos...

Thursday, November 21, 2019

Brand Image and Corporate Identity Essay Example | Topics and Well Written Essays - 750 words

Brand Image and Corporate Identity - Essay Example The two elements, brand name, and corporate identity must be addressed for the success of the firm. A brand name offers a distinction between a company’s product and other substitutes in the market. The main aim of the brand name is to enable customers to distinguish a particular product from a pool of substitutes. An effective marketing plan includes a brand name that the organization holds onto to enhance better response from customers. Marketing executives create unique brand names that are attractive to the customers and also create a clear distinction with other products such that customers can easily memorize and identify the brand. A successful brand name must be relevant, coherent, differentiated and be able to create a reputation. One of the firms that have a successful brand name is The Coca-Cola Company. Its brand name, Coca-Cola, has stood out in the face of stiff competition. The brand name is common to many soft drink buyers around the globe. The company uses its one brand name strategy to penetrate new markets and also maintain its existing market share (Lamb, Hair & McDaniel 2010). The brand, Coca-Cola, is known in virtually every household and thus cannot be confused with any other brand. A Brand name is made to stick into the target market and create a long-lasting loyalty to the brand despite other shortcomings of the firm (Berens, Riel & Bruggen 2005). Every product of a firm contains the brand name that acts as the marketing cornerstone. As such, marketers must ensure that the brand name is capable of attracting the target audience and also promote it aggressively so that it reigns in purchasing decisions made in the target market. Moreover, a brand name enhances the investors’ perception of the products of the firm and thus attracts investors, shareholders, and creditors.The corporate identity of a firm represents the general or the overall way.